Nickelodeon NFL game: How to watch, live stream 49ers vs. Cowboys playoff game

For the third consecutive season, the NFL and Nickelodeon will partner for a special Super Wild-Card Weekend telecast between the 49ers and Cowboys.

CBS Sports’ Noah Eagle, former NFL wide receiver Nate Burleson and Nickelodeon’s Garbielle Neveah Green (That Girl Lay Lay) will serve as game announcers, while Nickelodeon’s Dylan Gilmer (Young Dylan) will be a sideline reporter with Iain Armitage. (Young Sheldon). ) explaining penalty calls.

The game will air nationally on Nickelodeon on Sunday, beginning at 4:30 pm ET. Spectators will experience enhanced graphics on the field, including augmented reality with an AR blimp flying around the stadium and new versions of the pregame and halftime shows.

The NFL premiered this broadcast during the 2020 postseason between the Packers and Eagles. Last season, it aired during the wild card matchup between the Bears and Saints, a 21-9 win for New Orleans.

Here’s everything you need to know to watch Sunday’s game between the 49ers and Cowboys.

What channel is Nickelodeon?

Here is a list of Nickelodeon’s channel number on popular cable/satellite services:

  • DirecTV: 299/300
  • dish net: 170/171
  • AT&T U-verse: 314 (1314 HD)
  • Xfinity: 1728 (HD)
  • Verizon Fios: 252 (752HD)

Nickelodeon is one of the most popular children’s television channels in the country. Popular shows on Nickelodeon (formerly and currently running) include:

  • Sponge Bob Square Pants
  • The magical godfathers
  • icarly
  • Hi Arnold!
  • rugrats
  • avatar the last airbender

Nickelodeon launched on December 1, 1977, shortly before ESPN launched. It is owned by ViacomCBS, hence the connection to this particular NFL matchup. As of September 2018, the channel was available to more than 87 million households in the United States.

Why 49ers vs. Cowboys on Nickelodeon?

49ers vs. The Cowboys are following what the station called a “success” from last season’s broadcast between the Bears and Saints. This broadcast will feature guest appearances from Nickelodeon characters and more to complement the network’s style.

Last season, Bears vs. The Saints were on Nickelodeon to “maximize the appeal of co-viewing for kids and families while maintaining the integrity of the game and its traditions,” according to a statement from CBS Sports president Sean McManus.

The reason it’s about 49ers vs. Cowboys and not from a different game is in part because VicomCBS owns both the CBS network and Nickelodeon. Since CBS has the rights to the 49ers vs. Cowboys, there was a chance that it would air on Nickelodeon as well.

How to watch 49ers vs. Cowboys at Nickelodeon

  • Date: Sunday, January 16
  • start time: 4:30 p.m. Eastern Time

The game will be available on your local CBS affiliate at 4:30 pm ET. for a traditional broadcast convened by Jim Nantz and Tony Romo.

How to stream 49ers vs. Cowboys at Nickelodeon

Nickelodeon doesn’t have its own separate streaming service, but it’s available on Paramount+ or as a channel on most major services, including Hulu, Sling TV, and YouTube TV. Nickelodeon is also available to stream on fuboTV, offering a free trial.

Kids who watch the game on Nickelodeon can access NFL-themed content on in the days leading up to and during the game.

What’s different about 49ers vs. Cowboys on Nickelodeon?

The Nickelodeon broadcast will have a kid-centric focus. As stated above, the game will feature original on-field graphics, advanced augmented reality including an AR blimp that will fly across the field, a special pre-game and halftime presentation, guest appearances from Nickelodeon characters, and much more.

One of the best players in the game will receive the Nickelodeon Valuable Player (NVP) Award, which can be voted on at

At halftime, Nickelodeon will show an exclusive image from its new animated series Big Nate, based on the best-selling children’s books and comic strips written and drawn by Lincoln Pierce. The series follows Nate, a sixth grader “who has an incessant need to prove his awesomeness to the world,” and will debut on Paramount+ in early 2022.

NFL playoff schedule: wild card round

Saturday, January 9

Match start time television channel
Raiders at Bengals 4:30 p.m. ET NBC
Patriots in Bills 8:15 p.m. ET CBS

Sunday, January 10

Match start time television channel
Eagles on Buccaneers 1 p.m. ET FOX
49ers in jeans 4:30 p.m. ET CBS, Nickelodeon
Steelers at Chiefs 8:15 p.m. ET NBC

Monday, January 11

Match start time television channel
Cardinals at Rams 8:15 p.m. ET ABC, ESPN, ESPN2